Local SEO Can Bring You Targeted Traffic - Find Out How
Local SEO is becoming the in-thing nowadays, especially considering the fact that marketing based on location is quickly bringing up the rear. In this article, we will analyze three local SEO ideas that give great results so you can ensure your business ranks highly in the SERPs for the keyword of your choice.
Do you have a business that would need more local SEO rather than global search traffic? You can definitely get that kind of local search engine traffic, and the way you do it is with local search engine optimization. Naturally, the amount of traffic you do get can depend on certain things, but if there’s traffic then you can capture it. The remainder of this article offers you three proven local SEO principles that you can use with confidence.
There are difference between local and general SEO, but you still need to learn the specifics of the former. A big area of local SEO is connected to your ability for acquiring targeted information related to your business from the other sites. There are specialized content services that have the ability to find anything about your business that has been mentioned. You’ll find it helpful to list your website with sites such as Localeze or infoUSA.
You should be open about asking for reviews on your business if you want your site to be known by everyone locally. You will be missing out on a lot of opportunities if you don’t use this strategy. Most local sites have absolutely nothing against you asking for reviews and interacting with your customers. Why not use this strategy to its fullest potential?
It’s simply a matter of taking the time to ask your customers personally for a review. This doesn’t mean you should be going out and asking people individually. You could put up a simple message like "If you could take the time to post a quick review of our company on Yahoo local/Google/Bing, we would greatly appreciate it." You can post this request either in your emails, on your website or on your thank you page, which people see after signing up for a newsletter or getting in touch with you. Irrespective of whether they are bad, ugly or good, these reviews will improve the credibility of your company and it will bring you more customers.
You should also make sure that your site features a local telephone number. Since search engines can’t understand it, make sure your phone number is mentioned in text. 800 numbers are out because you should have a real number proving you are a real company.
Why? The problem is they don’t clearly indicate your location on their own, even if they look great and professional. Thus, you should ensure your number is completely real.
There are lots of businesses, offline types, that are enjoying more traffic simply because they used local SEO . At least it’s not hard to do, and it really isn’t - you just need to learn from a reputable and accurate source. If you do it, then you may discover good results in a relatively short time. Once you know how to tap into the local search , you’ll be able to get targeted traffic on demand. And the best part about this traffic is that it converts really well because of the location.